How does the WhatsApp catalog work?

WhatsApp catalog

WhatsApp has revolutionized the way people communicate. The app is used by over 1.3 billion people, which gives you a huge market to tap into. The WhatsApp catalogue is a new feature that allows you to share your products and services with your customers. 

You can use it to spread awareness about your business, promote new products, or just talk about what’s happening worldwide. You shall read this article to know how the catalog feature works. 

What is the catalog?

The catalog is a list of products and services. The company curates it, so it’s easy to find exactly what you want. Each item in the catalog has its own description, which includes a price for each item.

Why should you add a catalog?

  • Increase brand awareness.
  • Increase customer engagement.
  • Increase sales.
  • Improve customer retention and repeat purchases, too!

How do customers view your catalog?

Customers can view your catalog in the following ways:

  • In the ecommerce chatbot. Customers will see your catalog in their chats, just like they would if you sent them a message or called them.
  • In the WhatsApp app on their phones and tablets (iPhone, Android). Customers can also access your catalog via an online web browser at 

This is especially useful if they’re away from home but still want to use WhatsApp while away from Wi-Fi coverage or need access to other features such as Group Chats and Voice Calls!

How does the WhatsApp catalog work for customers?

The catalog is a great way to communicate with your customers. You can use it to send them messages and notifications, or they can browse through your products and contact you directly through the app. If they want to order something, they’ll have an easy way to do so.

While WhatsApp is primarily a messaging app, it can also be used to spread awareness about your products and services. For example, you could use it to promote your company’s latest product or service individually. 

Also, send out group notifications about the new exciting feature in your product or service that is available for download. You can even use WhatsApp as an advertising platform by sending out ads through text messages to reach more potential customers than any other platform would allow. 

The benefits of using WhatsApp for marketing purposes include the following:

It’s free! This means there aren’t any hidden costs associated with using this platform, unlike other social networks. Users may have paid monthly fees to access an app’s premium features. 

How to get the list of customers who checked out the catalog?

To get the list of customers who checked out the catalog, click on ‘Catalog’ in your app’s settings. You’ll see a list of all users who’ve checked out your catalog and their contact information.

Once you’re ready to send your catalog, click on ‘Send.’ This will open up a list of all the customers who checked out the catalog. Simply select which ones you wish to send it to and click ‘Send Catalog.’

Once you’ve sent out the catalog, all your customers will be sent an email. This will include a link for them to view the catalog and a reminder about how many days are left until their next order.


The WhatsApp catalog is a great way to shop and buy things online, especially on the go. Like any other eCommerce platform, WhatsApp commerce allows users to browse through products, add them to their cart and then pay for them using their phone number or email address. This makes shopping even easier than before, as there’s no need to log in every time your phone rings!


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